Box Office Power Rankings: April 17-26, 2009
Thank Gods (I’ve been watching Battlestar Galactica, although to say I’ve been enjoying it would be an overstatement) that with X-Men Origins: Wolverine, the summer movie season is finally here. Normally, I would need Entertainment Weekly to tell me this, but our subscription lapsed. So I have to rely on the Wolverine television ads, which actually claim that those muttonchops are the first sign of the season. Wolverine did well enough in its opening weekend, with $85 million domestically, but I’m afraid it might actually be an appropriate opener for summer 2009: the next installment of an established brand, and a movie that seems to excite very few people. Yes, they show up and pay their money the first weekend, but I think it’s out of habit. Call it obligation cinema.
A run of sequels is supposed to die a slow death, with waning interest as a series progresses. What, then, explains the $71-million opening-weekend take of Fast and Furious? I know everybody has already forgotten the damned thing exists, but I’m still awed by that number. It’s a third sequel in a franchise nobody gets excited about, and it tops the series’ previous best start by $20 million.
Ibetolis, the man behind 
The $59.3-million opening-weekend domestic take for Monsters Vs. Aliens is being touted as proof that 3D is a viable way to pry people off their couches and get them into the damned movie theater. Nearly 56 percent of that amount came from 3D theaters, even though 3D projection accounted for only 28 percent of the movie’s screens. That all sounds impressive, but consider that WALL·E took in $63.1 million its first weekend, Kung Fu Panda $60.2 million, and Cars $60.1 million. Yes, those were all summer movies, but they didn’t benefit from the higher ticket prices for 3D that inflated the take of Monsters Vs. Aliens.
Squish created what he called the 
